resources/web-development/search-optimization
The Entrepreneur's Library: Search Optimization Resources for Startups
The Fundamentals of Search Engine Marketing
Probably each of you has been propositioned by email to spend money on Search Engine Marketing (SEM). For most, it sounds like a magical process or a scam, with the…
resources/funding-your-business/funding-mechanics-deal-structure
The Entrepreneur's Library: Funding Mechanics & Deal Structure
resources/funding-your-business/venture-capital
The Entrepreneur's Library: Venture Capital Resources
The Elements of a Simple Angel Investment Term Sheet
Remember a term sheet agreement is not a deal until the check clears. Entrepreneurs sometimes assume an initial agreement with an angel is a commitment, so they start spending before…
The Fallacy of First Mover Advantage
“No one remembers the second man on the moon,” goes the marketing adage. “Or second to market.” Fans of Buzz Aldrin may disagree, but the fact remains that Neil Armstrong…
Cayenne Startup Funding Comparison Table
Startup Funding Comparison Table Entrepreneurs have access to a bewildering array of capital sources. The right one(s) for you depends on your venture's stage of development, the intended use of…
6 Steps to Deciding if a Great Idea is a Business
I have a certain friend who called me a while back, all excited about his latest revelation. “What if you could go to a website and find all the recipes…
resources/legal/intellectual-property
The Entrepreneur's Library: Intellectual Property Issues for Startups
Understand Your Investor and Negotiate a Better Term Sheet
Every entrepreneur seeking funding loves the challenge of getting customers and investors excited, but dreads the thought of negotiating the terms of a deal with potential investors. They are naturally…